Mobilix is a new car sharing community. As a car owner you can share your car with other people within your community. What’s in it for you? All your bills for maintenance get paid and you receive rent each time someone uses your car.
Mobilix wanted a logo different from their competition, so no cars, roads, traffic lights or any of that. In stead they asked for an image that translates the possibility of getting from point A to B, and that represents a wide and open feeling. The environmental aspect was also an important value to keep in mind.